The Fresh Blog

Events are a new feature in Google Analytics 4, and when used strategically, they are GA4's superpower! Let's dig into events, and you can use them in your business to track and analyze your data effectively.

Implement these 5 tips to optimize your GA4 setup and have all your essential data at your fingertips.

As Q4 is coming to an end and Q1 is looming in the distance, it’s critical to take this time to look back so you can move forward.

Know when to DIY your Marketing Analytics and when to hire out.

Discovery the 3 things that your Marketing Analytics Strategy needs to have to support you in your business.

Follow these 6 steps to help you transition to GA4 with ease and confidence.

Google Analytics 4 is now available, find out what’s new and what’s different.

Walking you through the steps to take to build your Marketing Measurement Plan.

Learn why your business needs a Marketing Measurement Plan.

Find out what metrics you need to calculate in order to answer the question.

Learn how you can go beyond tracking your social media vanity metrics!

Final week of the Google Analytics Basic Metrics series, sharing what’s what about the various page view metrics.

Week 3 of the Google Analytics Basic Metrics series, talking all about the various time metrics and what’s unique about them.

This week in the Google Analytics Basic Metrics series, it’s all about the Bounce Rate and Page Exit Rate.

Starting the year understanding the Basic Metrics of Google Analytics - This week it’s understanding Visits.

Track the ROI of your marketing campaigns this Holiday Season.

Learn how segmenting your website data leads to business growth.

5 SEO strategies all businesses need to implement in 2019.

Sharing the 5 Google Analytics Goals all business need to be tracking.

Get set up to measure the success of your Black Friday campaigns.

How Google Tag Manager can level up your website tracking.